Visual Merchandising is a profession that involves displaying merchandise and décor in a store in a way that elicits a positive image of the store, gets customers' attention and entices them to buy. The course curriculum includes
Displays, Decorations, Lights, Signs, Layout of space inside and outside of the store, presentation of the merchandise as well as the store's total atmosphere, determining in-store traffic flow patterns to calculate the best places to put displays and the art of creating other types of window displays or dressing mannequins while keeping up with trends and fashions in the design industry